Impact of demographic factors on investor s investment decision

In the meantime, the vitality of financial investors has been enhanced greatly [ 1 ]. The table illustrates that the samples are mainly from six developed provinces or municipalities namely Guangdong, Shanghai, Beijing, Shandong, Jiangsu, Zhejiang, which account for And in the same way, there is insufficient data to build precise models.

At an early stage of the stock market, Xinghui and Xiaohong [ 16 ] made an investigation in Shanghai and found that all of personal characteristics, abilities, social and economic environments could influence stock investment performance.

Scholars like Kahneman and Tversky [ 6 ] established and developed behavioral finance theories. Variables and data Demographic characteristics variables As mentioned in literature reviews, personal characteristics and behaviors of investors are extensive. The first stage started in December and ended in February As this paper is related to the Chinese financial market, some related literature about the market are as follows.

Demographic factors investment decisions

The authors found that one third of investment behavior differences can be explained by individual genetic characteristics. The original intention of focusing on Behavioral Finance theories was to explain stock market anomalies and market bubbles and crashes in order to increase the efficiency of financial markets by applying psychology and other social science theories [ 8 ]. Table 1 Geographical distribution of survey objects. Moreover, the questionnaires with abnormal answer times or unanswered key questions were also rejected as invalid. If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. The questionnaire could be completed within about 15 minutes. To fulfill these purposes, we collected survey data from more than 20, Chinese individual investors and used several methods to analyze predictability. The second stage lasted from November to December The literature mentioned above provides a solid foundation for this research.

To some extent, the distribution also reflects current economic geography in China and can prove the geographical representativeness of the samples. More services and features. The authors found that one third of investment behavior differences can be explained by individual genetic characteristics.

Impact of demographic factors on investor s investment decision

Investment behavior variables Although investors would not deliberately pay attention to and structure their own behaviors, according to decision-making theories, they naturally or half unconsciously follow such processes composed of four stages: preparation, decision making, execution and feedback.

In the course of this research, scholars observed personal characteristics and behaviors from the perspective of an investment effect.

All of these are major behaviors of investors in different decision stages and have potential value for financial marketing and service. The second stage lasted from November to December

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