DFS carried out extensive research in collaboration with ForeSee, a leading customer experience analytics firm, to understand how consumers wanted to use the online environment to help them find their perfect sofa.
DFS, which entered continental Europe with its first store in the Netherlands insaid the market had recovered, with growth in like-for-like orders for the first nine weeks of its latest financial year. DFS transforms its business with new multi-channel platform Press Release - Joanna Temple, Sep 4 DFS transforms its business with new multi-channel platform Multi-million pound investment offers customers a fully integrated journey from inspiration to purchase DFS today announced the launch of its new multi-channel platform and websites, www.
Share this. It contains all our product details, customer information and orders and is supporting our multichannel operation.
DFS has responded to these insights with a multi-million pound investment in digital transformation that puts the customer right at the heart of its business. It had warned in July that profit would decline. Our customers are now able to interact with us through whatever channel they choose, which is leading to increased customer satisfaction and loyalty and will ultimately drive DFS sales.
This investment will play a significant role in building on the strong performance DFS continues to deliver inas we continue to outperform the rest of the sector.